The business. The business. What about our business....

We have an opportunity. There is a new mall opening up in more upscale part of town. We are talking with them about opening up a second store in this new mall.

It has risks. The rent is two and a half times our current rent-- sales will have to be big from the start otherwise there will be trouble. That is a big leap of faith, especially in a recession.

It also has an opportunity-- the mall is offering us six figures to build out for our space. We can have a great store for that amount.

I think that by this time next year we will either by very successfull, or very broke. There is no middle ground.

I have a well paying day job. With our current store, the budget is such that I can affort to loan some extra money when the store needs cash. The new store will require so much money that it must pay for its self from the start.